The news of Omniture Acquisition by Adobe came as a big surprise to me. I was not surprised that Omniture got acquired just the fact…
According to Nielsen Mobile the adoption of the mobile web has reached a critical mass. Nielsen says that, as of May 2008, 15.6 percent of…
Earlier this year I predicted a few developments in Web Analytics and Behavioral Targeting Space. One of them was the rise of Mobile Analytics.Here is…
John Lovett from Jupiter Research released his new report titled Web Analytics Buyer’s Guide, Assessing Vendors’ Competencies and Value. In this report he analyzed the…
A recent report titled Behavioral Targeting Attitudes:The Privacy Issue by eMarketer, explored consumers attitude towards online tracking and behavioral targeting. There was a similar study…
Ian Thomas, the man behind Microsoft Gatineau is making some bold predictions about the future of web analytics in his post titles Web Analytics is…
On Dec 26th a blog post on Uneasysilence.comshowed that when a user launches CS3 suite adobe calls a server on Omniture. According to the articleWhen…
In January of this year I made five predictions about Web Analytics and Behavioral Targeting for year 2007. Since the year is coming to an…
Last week saw pretty big changes in Web Analytics Industry. Omniture bought one of it’s biggest competitor Visual Science and later in the week there…
According to a news by Portland Business Journal CEO Greg Drew and three other executives at WebTrends Inc. have left the company. Details of their…