In past two months I have interviewed a few web analysts. One of the questions that I asked all these analysts was about the web analytics, SEO and marketing books that they have read or are planning to read. In this post I compiling a list of books recommended by these web analysts.
If you are starting a career in web analytics or are already working in this field but are looking for some good reads then this list is for you. Please note that this is not a list of recommended books by me, these are from the analysts I interviewed (except for Competing on Analytics). I have not even read most of these books yet.
Here is the alphabetical list of books:
As per Apurba’s recommendation I just ordered <>Blue Ocean Strategy. I also ordered Competing on Analytics, this was recommended by a friend of mine. I am also going to order Actionable Web Analytics: Using Data to Make Smart Business Decisions and Web Analytics: An Hour a Day when they come out.
Have you read any books that you would like to recommend? Send it to me and I will include them in my next update.
Here are all the interviews if you missed them
Interview with Web Analysts
Web Analyst Interview: Julien Coquet
Web Analyst Interview: Adam Berlinger
Web Analyst Interview: Michael Notte
Web Analyst Interview: Thomas Carrillo
Web Analyst Interview: Joel Collymore
Web Analyst Interview: Apurba Sen
Web Analyst Interview: Pere Rovira
Web Analyst Interview: Scott Baldwin