I got an email this morning from Facebook that they have lost my email notification settings. I did not believe…
Last week there was a lot of uproar in the social media space about a Motrin Ad that caused Motrin…
Last week, Johnson & Johnson’s video ad for Motrin caused a lot of uproar in the media. There were a…
We, the people in the business of marketing and optimization, know (I hope) that certain images, text, ad copy etc.…
Last month Google Analytics released Advanced Segmentation functionality. I am very impressed with it so far, however this functionality is…
Technical Consultant for Internet Marketing and Web Analytics, Unica Corporation (Waltham, Massachusetts)Unica Corporation is looking for an experienced Professional Services…
This Blog Post is written by Aaron Lovelace. Aaron is an Analytics and Optimization Analyst on my team and he…