Shopping cart abandonment is a huge challenge for online merchants. eTailers are constantly struggling to understand how they compare to…
According to an article in Reuters, Stanford Group Co., a financial services research group, concluded that Federal, state and consumer…
Last year I wrote extensively about major online players Google, Yahoo, Microsoft and AOL using Behavioral Targeting. Microsoft and Yahoo…
Charter communications, an internet service provider (ISP), announced this week that it will share it’s customers web browsing data with…
If you are a reader of this blog then you know what Behavioral Targeting is and how it is the…
Continuing my series of interviews with Web Analysts, here is an interview with Jacques Warren. What is your current position…
I attended eMetrics on May 4th and 5th. On May 4th, I taught a full day class on Web Analytics…