Here is the first of my interviews that I promised in my last post Interview With Web Analysts What is your current position and the…
I predicted in January that there will be a lot of jobs in Web Analytics field this year but not enough people to fill these…
Maybe this is old news to some of you but it is new to me. I came across BYU’s eBusiness Center site and found out…
Fox Interactive Media (FIM), a division of Rupert Murdoch’s News Corp., has acquired interactive advertising-technology company Strategic Data Corp (SDC).SDC’s system automatically optimizes the selection…
Aiming to increase its sway over government, the Interactive Advertising Bureau has opened a Washington, D.C. office and hired its first in-house lobbyist, Mike Zaneis.…
Steve Rubel wrote:“The page view is on life support. It fails to capture all of the myriad of ways consumers engage in online activities without…
Yesterday Omniture announced that it will acquire Touch Clarity, a Behavioral Targeting Company. Within few minutes a WebTrends announced partner integrations with leading digital marketing…
Today I read an article called Four Ways to Improve Marketing ROI Through E-mail by John Rizzi, CEO of e-dialog. This is a good article…
In January I wrote my web analytics predictions for 2007. I wrote about the current status of two of my predictions in my previous post…
In January I wrote my web analytics predictions for 2007. Two of my predictions were Web Analytics won’t be standing alone – Marketers will want…